Eegee’s has opened their newest restaurant on the south side of Tucson at 502 West Ajo Way. In addition to a drive-thru and 40 new jobs for local team members, the new location offers a fresh, rebranded design.
Outside the building, you’ll notice a new Eegee’s logo that incorporates a large cup with LED lighting that can be programmed to any color with a simple remote control. The color will change to represent one of Eegee’s most popular features: the flavor of the month.
Inside, you’ll see big changes to the interior walls and light fixtures and larger than life menu items throughout the dining room. In keeping with the company’s community-focused, transparent business model, there is a wall dedicated to social media commentary from Eegee’s customers. It includes quotes and images from their most passionate fans.
“Our goal in designing this store was to communicate our brand attributes of freshness and fun,” says Robert Jensen, president of Eegee’s. “The new artwork delivers on our positioning of Life is Better With Eegee’s by highlighting our unique menu items throughout the store to remind customers why they choose to dine with us.”
A Grand Opening Celebration took place at the new location Sunday, February 8. The event featured opportunities to win cash and prizes through a spin to win wheel and a money booth.
The new location’s hours are from 9:30 am to 10:00 pm and the drive-thru closes at 11:00 pm 7 days a week.
For more information, visit eegees.com.
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