The Hello Kitty Cafe Truck is Coming to Tucson

January 28, 2025

By Matt Sterner

If you’re a fan of the Oscar Meyer Wienermobile, the Barbie Truck Tour, or any of the local food trucks seen rollin’ around Tucson, there’s something bright pink coming to La Encantada.

The brightly colored Hello Kitty Cafe Truck is once again returning to the outdoor shopping mall from 10 a.m. – 7 p.m. on Saturday, February 1.

Hello Kitty Cafe Truck (Photo courtesy of Sanrio Co.)

The Hello Kitty Cafe Truck, which has been traveling the country since 2014, is celebrating another successful road trip so far in 2025. There’s going to be plenty of limited merchandise coming out of this adorable cartoon on wheels, but you’ll want to check out the treats, too.

In previous years, the truck rolled out bites like its signature Macaron Set and hand-decorated Cookie Sets (you’ll gladly chomp ’em down if you can get past the cuteness). Keep scrolling to see what they’ll have on hand this year.

Hello Kitty Cafe Truck Menu

Five-Piece Macaron Set ($18)
Three-Piece Cookie Set ($15)
Eight-Piece Madeleine Set ($14)
Hello Kitty Cafe Giant Chef Cookie ($15)

View this post on Instagram

A post shared by Hello Kitty Cafe Truck (@hellokittycafetruck)

The fun doesn’t stop there either.

The truck will have plenty of inedible items to purchase, too. Merchandise like limited-edition 50th-anniversary collectibles, t-shirts, pin sets, mugs, and tote bags to hold all of your treats will be available (while supplies last).

Hello Kitty Merch on the Truck

50th Anniversary Patch Set ($20)
50th Anniversary Tote Bag ($40)
50th Anniversary Plush ($40)
50th Anniversary Shirts ($30)
50th Anniversary Hoodie ($70)
10th Anniversary Pin ($15)
10th Anniversary Cup Keychain ($15)
Ceramic Mug ($22)
Cold Cup Ornament ($15)
18oz Thermal Bottle ($35)
32oz Thermal Bottle ($42)

La Encantada Shopping Center is located at 2905 E. Skyline Dr. For more information, follow the Hello Kitty Cafe Truck on Instagram and visit sanrio.com.

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Article By

Matt Sterner

At a very young age, Matt Sterner was gifted with the artistic ability to masterfully roll a burrito to the highest of standards, but the wrapped medley of delicious innards wasn’t his first love. Matt’s first true love was a combination of reading, writing, and creating. He grew up reading comics, the ingredients list of his shampoo and conditioner bottles, choose-your-own-adventure books, and the Scrabble dictionary — something he found useful when challenging his grandmother to a game.

He attended college at New Mexico State University and graduated with a degree in Digital Filmmaking. One of his favorite classes was screenwriting because he became responsible for the story’s birth before it came to life on-screen. After school, Matt took on numerous positions at a local television station in Tucson. From dealing out stories about heartbreak to producing “fluffier” content for a lifestyle broadcast, he learned what it takes to adapt to the many emotions the world of media can stir. Since 2017, Matt has dabbled in the culinary world of Tucson as well as San Diego, California from time to time.

If you’re in the mood for strange stories, head over to his pride and joy, wonkytimes.com. And in case you’re curious — yes, after all of this time, he still manages to roll a killer burrito.

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