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Local Markets and Organizations Fight to End Food Deserts

Local Markets and Organizations Fight to End Food Deserts

Apr 20, 20152 min read

(Photo Credit: Market On The Move)

Tucson is known for its beautiful and unique landscape, a perk to being centrally located in the Sonoran Desert. However, Southern Arizona also carries a less appealing desert connotation with more than 700,000 Arizona residents living in what’s known as a “food desert”.

According to the U.S. Department of Agriculture (USDA), food deserts are broadly defined as areas “where people have limited access to a variety of healthy and affordable food”.

A number of local groups are working to fight food deserts and make fresh food and produce available in low-access and low-income areas.

Heirloom Farmers Markets

On April 1, 2015, USDA Secretary Tom Vilsack’s announced a $31.5 million grant through the Food Insecurity Nutrition Program (FINI).

Heirloom Farmers Markets, as a subgrantee to national non-profit Wholesome Wave, will receive $86,608 from this award. Heirloom will use the funds to improve community access to nutritious, local food through Tucson’s first incentive program in cooperation with Wholesome Wave and FINI. The new program will benefit families who are recipients of the Supplemental Nutrition Assistance Program (SNAP).

“With this award, we will launch our Double Your Dollar program, through which SNAP recipients can double the value of their benefits when purchasing fresh fruits and vegetables at our farmers markets,” says Roxanne Garcia, co-executive director of Heirloom Farmers Markets.

All four Heirloom farmers market locations, beginning with the Saturday and Sunday farmers markets at Rillito Park, will implement the Double Your Dollar program this year.

For more information visit www.heirloomfm.com.

Market On the Move

Market on the Move is a state-wide program hosted by The 3000 Club. Since launching in 2010, the program has distributed over $45,000,000 worth of produce and helped more than 460,000 families.

Every Saturday morning, anyone can stop by 250 S. Toole Avenue from 8am until 11am and donate $10 (cash only) for up to 60 pounds of fresh produce. While options vary week to week, visitors will typically find tomatoes, squash, apples, cucumbers, peppers, and melons.

To stay up to date with Market On The Move’s schedule and find out what will be at this week’s market, visit the Facebook page.

Farm Education Resource Network (FERN)

FERN is “a growing network of farmers and educators in the desert Southwest who have come together to support the advancement of sustainable agriculture, local food systems, and healthy food choices.” Their chosen medium is “inclusive education” for anyone interested in producing food and contributing to the local farming community, as well as exposing students to a variety of dynamic agricultural experiences.

To find out more or get information on apprenticeships and farm hosting, visit fernschool.org. 

Article written by:

Theresa Delaney

Theresa Delaney

More about Theresa
Theresa is a copywriter, food explorer and pursuer of all things creative. Find her at theresadelaney.com.

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@Casaveratucson opens Aug. 12 at 7265 N. La Cholla Blvd., bringing regional Mexican cuisine to the former Tamarind space.

The 7,000-square-foot restaurant seats 200 guests with a large patio, and the design draws inspiration from a warm, old-world hacienda. The family behind Casa Vera is also known locally for Guadalajara Original Grill.

The menu highlights flavors and techniques from across Mexico, with tableside salsa service, shareable starters like the Hacienda Board and Scallop Mini Tostadas, plus entrĂŠes including Lobster Tetelas and Hojaldrado, a beef picadillo-stuffed poblano inspired by chile en nogada.

Casa Vera will be open daily from 11 a.m.-9 p.m. Reservations are available through @opentable or by emailing reservations@casaveratucson.com.

More in @jackie_tran_’s article on Tucsonfoodie.com
Photo courtesy of @casaveratucson 
#tucsonfoodie #tucsonnews #tucson@Casaveratucson opens Aug. 12 at 7265 N. La Cholla Blvd., bringing regional Mexican cuisine to the former Tamarind space. The 7,000-square-foot restaurant seats 200 guests with a large patio, and the design draws inspiration from a warm, old-world hacienda. The family behind Casa Vera is also known locally for Guadalajara Original Grill. The menu highlights flavors and techniques from across Mexico, with tableside salsa service, shareable starters like the Hacienda Board and Scallop Mini Tostadas, plus entrées including Lobster Tetelas and Hojaldrado, a beef picadillo-stuffed poblano inspired by chile en nogada. Casa Vera will be open daily from 11 a.m.-9 p.m. Reservations are available through @opentable or by emailing reservations@casaveratucson.com. More in @jackie_tran_’s article on Tucsonfoodie.com Photo courtesy of @casaveratucson #tucsonfoodie #tucsonnews #tucson
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3655 E Speedway Blvd.
Grand opening: Saturday, August 8 at 11 a.m.

#tucsonazNEW: @tokyosushitucson opens this Saturday🎉🍣 Tokyo Sushi has taken over the former Izumi space on Speedway, serving up an all-you-can-eat experience with an extensive selection of classic and specialty sushi rolls. The restaurant also features a build-your-own ramen bar, fresh salad bar, dessert bar, and ice cream station. 3655 E Speedway Blvd. Grand opening: Saturday, August 8 at 11 a.m. #tucsonaz
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From September 4 to 13, local restaurants across Southern Arizona will come together for 10 days of incredible fixed-price menus, giving diners the perfect excuse to explore Tucson’s amazing food scene. 

‼️❤️Restaurant owners: Applications are now open and close August 14. There is no cost to participate, and you’ll be included in Tucson Foodie’s biggest marketing campaign of the year, featuring print, online, social, radio, TV, menu previews, chef interviews, and more.

You don’t need your Restaurant Week menu ready to apply. Just submit one application per restaurant brand, even if you have multiple locations. 

Apply at the link in our bio or visit tucsonfoodie.com/srw/apply. 

#sonoranrestaurantweek #srw2026 
#tucsonfoodie #tucsonarizonaSonoran Restaurant Week is back for its 8th year!🎉 From September 4 to 13, local restaurants across Southern Arizona will come together for 10 days of incredible fixed-price menus, giving diners the perfect excuse to explore Tucson’s amazing food scene. ‼️❤️Restaurant owners: Applications are now open and close August 14. There is no cost to participate, and you’ll be included in Tucson Foodie’s biggest marketing campaign of the year, featuring print, online, social, radio, TV, menu previews, chef interviews, and more. You don’t need your Restaurant Week menu ready to apply. Just submit one application per restaurant brand, even if you have multiple locations. Apply at the link in our bio or visit tucsonfoodie.com/srw/apply. #sonoranrestaurantweek #srw2026 #tucsonfoodie #tucsonarizona
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Sonoran Week runs through August 9! Visit any locally owned Tucson spot that fits this week’s theme, save your receipt, and upload it at summer.tucsonfoodie.com for a chance to win this week’s prizes.

🏆THIS WEEK’S PRIZES: 
Win: Tickets to Salsa, Taco, and Tequila Challenge, (2) $100 Visa gift cards, $20 gift card to Ghini’s, 4-pack of passes to Cool Summer Nights at the Arizona-Sonora Desert Museum, (1) gift card to Redbird Scratch Kitchen + Bar, (1) $50 gift card to Charro Concepts, (1) $50 gift card to BATA, (1) $50 gift card to Sonoran Moonshine

ANY LOCAL SPOT COUNTS.

Stay tuned for @Sonoranrestaurantweek! Let’s support local ❤️

#tucsonfoodie #tucsonazIT’S THE FINAL WEEK OF 12 WEEKS OF FOODIE SUMMER! 🎉 Sonoran Week runs through August 9! Visit any locally owned Tucson spot that fits this week’s theme, save your receipt, and upload it at summer.tucsonfoodie.com for a chance to win this week’s prizes. 🏆THIS WEEK’S PRIZES: Win: Tickets to Salsa, Taco, and Tequila Challenge, (2) $100 Visa gift cards, $20 gift card to Ghini’s, 4-pack of passes to Cool Summer Nights at the Arizona-Sonora Desert Museum, (1) gift card to Redbird Scratch Kitchen + Bar, (1) $50 gift card to Charro Concepts, (1) $50 gift card to BATA, (1) $50 gift card to Sonoran Moonshine ANY LOCAL SPOT COUNTS. Stay tuned for @Sonoranrestaurantweek! Let’s support local ❤️ #tucsonfoodie #tucsonaz