Tucson Michelada Challenge Takes Place This Saturday at Tucson Convention Center

Tucson Michelada Challenge
2 – 6 p.m., Saturday, July 16
Tucson Convention Center
260 S. Church Ave.
More info.

The Tucson Michelada Challenge, sponsored by Modelo Especial, is back for its third year at the Tucson Convention Center Exhibition HallWith over 40 bartenders competing, you’ll want to catch a ride.

For those not from ’round these parts, the Michelada is a Bloody Mary’s prima. Instead of vodka, there’s beer. Instead of lemon, there’s lime. While there’s no celery salt, potent Tajín or chamoy is often used to rim the glass. It’s one of the few exceptions where ice and beer are happy partners. It’s a unique refreshment that’s greater than the sum of its parts, much like the beloved Sonoran dog.

As a bonus, chips and salsa for snacking will be provided by Mouth of the South.

Competing bartenders will be supplied with ice and their choice of Corona, Corona Light, Modelo Especial, or Negra Modelo. Everything else will be supplied by the bartenders’ respective restaurants, so prepare to see some adventurous entries.

Live entertainment will be provided by:

  • Mariachi Sol Azteca
  • Powermix Pro DJs
  • The Jons
  • Rockstar Wrestling Alliance

General admission is $22 in advance, $27 at the door if not sold out. VIP admission is $52 in advance, $72 at the door if not sold out. To purchase tickets, call 520-791-4101 ext. 1 or visit ticketmaster.com. For more information visit tucsonmichelada.com.


Jackie is a food writer and photographer native to Tucson. He loves corgis and still thinks rickrolling is funny. If you'd like to stalk him, visit jackietran.com and his Instagram @jackie_tran_.