La Frontera’s Tucson International Mariachi Conference (TIMC) proudly presents Mariachi Hour!
This family-friendly event celebrates mariachi music and folklórico dance every second and fourth Thursday at Brother John’s Beer, Bourbon & BBQ.

Starting at 5:30 – 7 p.m. on select Thursdays, head on down to 1801 N. Stone Ave. for Mariachi Hour — a nifty opportunity for a family night out, a casual date, or a memorable evening with friends.
“This is a beautiful event,” said Marybeth Zellon, TIMC board member. “We are asking the Tucson community to be a supporting citizen of Mariachi and Folklorico.”
Keep scrolling to check out highlights of the event happening every second and fourth Thursday. Oh, and admission is free!
Event Highlights
- Live Performances by Local Mariachi and Ballet Folklórico Groups: Some of Tucson’s best mariachi ensembles deliver traditional and contemporary tunes.
- Skilled ballet folklórico groups, whose colorful, traditional dances add an exciting visual dimension to the celebration.
- Mouthwatering barbecue menu: From slow-smoked meats to comfort dishes prepared fresh daily.
- The evening is complemented by Brother John’s “Kick the Keg” $2 beer special.
- Plus, more craft beers, bourbons, cocktails, and non-alcoholic options.
About La Frontera’s Tucson International Mariachi Conference
La Frontera’s Tucson International Mariachi Conference is dedicated to the preservation and promotion of mariachi music and folklórico dance, fostering a deep appreciation for these cultural treasures.
For decades, it has united musicians, students, and mariachi enthusiasts, keeping these traditions vibrant for future generations.
Brother John’s Beer, Bourbon & BBQ is located at 1801 N. Stone Ave. For more information, visit brotherjohnsbbq.com. Keep up with the latest TIMC events by visiting tucsonmariachi.org and following TIMC on Instagram.
Stay in the Tucson Foodie Loop
Weekly digest of new openings, events, and guides. No spam.
Article written by:

Matt Sterner
More about MattAt a very young age, Matt Sterner was gifted with the artistic ability to masterfully roll a burrito to the highest of standards, but the wrapped medley of delicious innards wasn’t his first love. Matt’s first true love was a combination of reading, writing, and creating. He grew up reading comics, the ingredients list of his shampoo and conditioner bottles, choose-your-own-adventure books, and the Scrabble dictionary — something he found useful when challenging his grandmother to a game.
He attended college at New Mexico State University and graduated with a degree in Digital Filmmaking. One of his favorite classes was screenwriting because he became responsible for the story’s birth before it came to life on-screen. After school, Matt took on numerous positions at a local television station in Tucson. From dealing out stories about heartbreak to producing “fluffier” content for a lifestyle broadcast, he learned what it takes to adapt to the many emotions the world of media can stir. Since 2017, Matt has dabbled in the culinary world of Tucson as well as San Diego, California from time to time.
If you’re in the mood for strange stories, head over to his pride and joy, wonkytimes.com. And in case you’re curious — yes, after all of this time, he still manages to roll a killer burrito.















