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DISCO24: An Immersive Journey Through Cannabis Culture

DISCO24: An Immersive Journey Through Cannabis Culture

Dec 27, 20242 min read

In a bold fusion of cannabis culture, house music, and artistic expression, DISCO24, presented by HEX, is set to transform American Eat Co. into a vibrant celebration of underground culture this New Year’s season. 

Located just south of Downtown Tucson at 1439 S. Fourth Ave., this multi-faceted event on Monday, December 30 combines Arizona’s premiere cannabis brands, live glass-blowing, and pulsating house beats.

(Photo courtesy of HEX)
A Three-Part Euphoric Journey

The evening unfolds in three distinctive chapters, each offering its own unique energy. 

Starting at 5 p.m., VIP ticket holders get first access to the exclusive DISCOHUNT, where participating vendors will reward early birds with special prizes through an engaging stamp-collection system. At 6 p.m., General Admission attendees join the celebration, with the festivities continuing until 10 p.m.

The grand finale takes place at Market Bar from 10 p.m. to midnight, where an exclusive house music after-party keeps the energy flowing with smoke and bright lights creating an electric atmosphere.

General Admission tickets are $20 per person and VIP tickets are $40 each. Tickets can be purchased now online here.

Also, Tucson Doobie Members score 50% off tickets. Check the Mobile App for the discount code.

Participating DJs

  • 2LIP
  • DRO
  • NBA legend Cedric Ceballos
  • The Nightcap Spin Sesh featuring JOCY

Participating Cannabis Brands

  • Barrio Cannabis
  • Varz
  • Summus
  • 5 C’s
  • Halo Infusions
  • Vibes
  • Flower Mill
  • Purple Rose

Adding to the experience, Edible Mami, Savage Thirst Trap, and El Rey Raspados will be present, while Sunset Glass Gallery and friends will demonstrate their artistry with live glass-blowing performances.

More Than Just an Event

The event represents a significant moment for Tucson’s cannabis community, showcasing how far the industry has come from its once-taboo status. 

“DISCO24 isn’t just smoke and mirrors — it’s about bringing people together and creating a euphoric experience that leaves a lasting impression,” said HEX, the event organizer. “It’s an uncut celebration of community, culture, and pure creation.”

It’s designed as an immersive celebration where attendees can explore their passions, connect with like-minded individuals, and experience the vibrant energy of underground culture.

Attendees are encouraged to participate in various activities and competitions throughout the event, ensuring an engaging and memorable experience. The DISCOHUNT adds an exciting scavenger hunt element, incentivizing guests to interact with vendors and explore all aspects of the celebration.

End 2024 on a High Note

This carefully curated event offers a unique opportunity to close out 2024 in style, surrounded by community, culture, and creativity. Whether you’re a cannabis enthusiast, music lover, or simply seeking a unique New Year’s experience, DISCO24 promises to deliver an unforgettable celebration.

American Eat Co. is located at 1439 S. Fourth Ave. For more information and to purchase tickets, visit byhex.co.

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Tucson Doobie

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Tucson Doobie is Tucson’s cannabis focused community, designed for locals who like to explore the best the city’s dispensaries have to offer. As a member, you’ll unlock $6,000 worth of gift cards, access to our infused dinners, 50% off our festivals, and free member mixer events. Join our community of like-minded enthusiasts and support local businesses in Tucson. Join our club in the Mobile App here.

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José Contreras, chef and owner of @Ameliastucson, is headed to New York City to cook alongside chef Alam Méndez of Washington, D.C.‘s Apapacho Taqueria for a collaborative dinner at the James Beard Foundation’s Platform at Pier 57.

The Aug. 11 dinner will celebrate the culinary traditions of Sonora and Oaxaca through a multi course menu centered on heirloom corn, traditional masa, and coastal flavors. Guests will also enjoy a cocktail reception, Mijenta Tequila pairings, and a Q&A with both chefs. The event begins at 6:30 pm at @Pier57.nyc. Tickets are $210 for dining table seats and $250 for the chef’s counter, and are available now at Jamesbeard.org.

Congratulations to @Chefjosetucson on another incredible milestone!🎉

Read @Jackie_tran_’s article on Tucsonfoodie.com

#tucsonaz #tucsonnewsJosé Contreras, chef and owner of @Ameliastucson, is headed to New York City to cook alongside chef Alam Méndez of Washington, D.C.‘s Apapacho Taqueria for a collaborative dinner at the James Beard Foundation’s Platform at Pier 57. The Aug. 11 dinner will celebrate the culinary traditions of Sonora and Oaxaca through a multi course menu centered on heirloom corn, traditional masa, and coastal flavors. Guests will also enjoy a cocktail reception, Mijenta Tequila pairings, and a Q&A with both chefs. The event begins at 6:30 pm at @Pier57.nyc. Tickets are $210 for dining table seats and $250 for the chef’s counter, and are available now at Jamesbeard.org. Congratulations to @Chefjosetucson on another incredible milestone!🎉 Read @Jackie_tran_’s article on Tucsonfoodie.com #tucsonaz #tucsonnewsItalian Week starts today, and we’re sharing this sweet video of @Spaghettioftucson doing what she did best: bringing smiles to everyone around her.

Our hearts are with her family today. We’ll love you and miss you forever, Spaghetti.❤️‍🩹🐶Italian Week starts today, and we’re sharing this sweet video of @Spaghettioftucson doing what she did best: bringing smiles to everyone around her. Our hearts are with her family today. We’ll love you and miss you forever, Spaghetti.❤️‍🩹🐶Italian Week starts today and runs through July 19 as part of 12 Weeks of Foodie Summer!🍝

Support Tucson’s classic and modern Italian restaurants, then upload your receipt at summer.tucsonfoodie.com for a chance to win weekly prizes and the grand prize at the end of August.

🎉 Week 5 Winners
• Libby: $50 North Italia gift card
• Keely: America’s Best Mexican Food Festival tickets
• arts_primacy_2c: 4 Cool Summer Nights passes
• Donita3000: $20 Ghini’s French Caffe gift card
• Nancy & Gabriella: $100 Visa gift cards

Italian Week Deal: @reneestucson is offering buy one, get one 50% off (equal or lesser value) for dine-in or takeout. Just mention you’re a Tucson Foodie fan. Exclusions apply.

🏆 This Week’s Prizes
• $50 @fentonellispizzeria gift card
• $100 Visa gift card
• $75 @carusositalian gift card
• $20 @ghinisfrenchcaffe gift card
• $50 @miramontetucson gift card
• $50 @localetucson gift card
• @desertmuseum passes 

More details in bio!Italian Week starts today and runs through July 19 as part of 12 Weeks of Foodie Summer!🍝 Support Tucson’s classic and modern Italian restaurants, then upload your receipt at summer.tucsonfoodie.com for a chance to win weekly prizes and the grand prize at the end of August. 🎉 Week 5 Winners • Libby: $50 North Italia gift card • Keely: America’s Best Mexican Food Festival tickets • arts_primacy_2c: 4 Cool Summer Nights passes • Donita3000: $20 Ghini’s French Caffe gift card • Nancy & Gabriella: $100 Visa gift cards Italian Week Deal: @reneestucson is offering buy one, get one 50% off (equal or lesser value) for dine-in or takeout. Just mention you’re a Tucson Foodie fan. Exclusions apply. 🏆 This Week’s Prizes • $50 @fentonellispizzeria gift card • $100 Visa gift card • $75 @carusositalian gift card • $20 @ghinisfrenchcaffe gift card • $50 @miramontetucson gift card • $50 @localetucson gift card • @desertmuseum passes More details in bio!The Mercado District is one of Tucson’s best places to eat, drink, shop, and stroll, all in one stop.🐶❤️

Home to Mercado San Agustín, the MSA Annex, The Monier, and the upcoming Bautista development, there’s always something new to explore. Grab a bite, browse local shops, enjoy the open-air courtyards (they’re dog-friendly!), or hop on the free Sun Link streetcar, which stops right at the Mercado. 

MERCADO SAN AGUSTÍN:
@agustinkitchen 
@seiskitchen 
@prestacoffee 
@laestrella_tucson 
@dolcepastellocakes 
@zumitosjuicebar 
@santacruzriverfm 

MSA ANNEX:
@decibelcoffeeworks 
@kukai___ 
@bosburger__ 
@hidden_hearth 
@rolliestucson 
@westbound_tapandbottle 

THE MONIER:
@wholeslvcepizza 
@81barbersofficial 

Share your favorite stops with us!
More details on Tucsonfoodie.com 

#tucson #tucsonfoodieThe Mercado District is one of Tucson’s best places to eat, drink, shop, and stroll, all in one stop.🐶❤️ Home to Mercado San Agustín, the MSA Annex, The Monier, and the upcoming Bautista development, there’s always something new to explore. Grab a bite, browse local shops, enjoy the open-air courtyards (they’re dog-friendly!), or hop on the free Sun Link streetcar, which stops right at the Mercado. MERCADO SAN AGUSTÍN: @agustinkitchen @seiskitchen @prestacoffee @laestrella_tucson @dolcepastellocakes @zumitosjuicebar @santacruzriverfm MSA ANNEX: @decibelcoffeeworks @kukai___ @bosburger__ @hidden_hearth @rolliestucson @westbound_tapandbottle THE MONIER: @wholeslvcepizza @81barbersofficial Share your favorite stops with us! More details on Tucsonfoodie.com #tucson #tucsonfoodieTwo days at @Hiltonelcon felt like the ultimate staycation. Between the pools, hot spring and cold plunge, water slide, yoga, live music, complimentary bike rentals, and their nostalgic “Summer Rewind” experience, there was always something to do. We never left the resort. 

The highlight at their on-site restaurant, Epazote Kitchen & Cocktails, was the Pollo Con Rajas - perfectly cooked chicken over a rich creamed poblano, onion, and corn mestizaje. And if you’re at their Sundance Café for breakfast, get the pozole. It’s made from a family recipe that became such a guest favorite it earned a permanent spot on the menu. 

Although El Conquistador licenses the Hilton brand, it’s owned and operated by a local company. The culinary team sources much of its meat and produce from Arizona. 

Whether you’re planning a weekend getaway or just looking for an incredible dinner with Catalina Mountain views, this spot is worth adding to your list. 🌵🌞 

#tucsonaz #tucsonfoodieTwo days at @Hiltonelcon felt like the ultimate staycation. Between the pools, hot spring and cold plunge, water slide, yoga, live music, complimentary bike rentals, and their nostalgic “Summer Rewind” experience, there was always something to do. We never left the resort. The highlight at their on-site restaurant, Epazote Kitchen & Cocktails, was the Pollo Con Rajas - perfectly cooked chicken over a rich creamed poblano, onion, and corn mestizaje. And if you’re at their Sundance Café for breakfast, get the pozole. It’s made from a family recipe that became such a guest favorite it earned a permanent spot on the menu. Although El Conquistador licenses the Hilton brand, it’s owned and operated by a local company. The culinary team sources much of its meat and produce from Arizona. Whether you’re planning a weekend getaway or just looking for an incredible dinner with Catalina Mountain views, this spot is worth adding to your list. 🌵🌞 #tucsonaz #tucsonfoodieHow many receipts have you sent in for NEW-TO-ME week?💛

From July 6 through July 12, upload your receipt from ANY local business at summer.tucsonfoodie.com for a chance to win weekly prizes and earn entries toward the 12 Weeks of Foodie Summer grand prize drawing at the end of August. 🔗 in bio. 

ANY LOCAL SPOT COUNTS. 

WEEK 6 WINNERS
Here are the winners from Happy Hour Week:
* Libby wins a $50 gift card to North Italia
* Keely wins a ticket to America’s Best Mexican Food Festival
* arts_primacy_2c wins a four-pack of passes to Cool Summer Nights at the Arizona-Sonora Desert Museum
* donita3000 wins a $20 gift card to Ghini’s French Caffe
* Nancy wins a $100 Visa gift card
* Gabriella wins a $100 Visa gift card 

PRIZES
This week’s prize pool includes:
* Salsa, Taco, and Tequila Challenge tickets
* $100 Visa gift card
* @eljefecatcafe pass
* $20 @ghinisfrenchcaffe 
* @desertmuseum passes

Presenting sponsor: @visittucson
Presented by: @bbb_so_az • @510southtucson • @azwinecollectiveHow many receipts have you sent in for NEW-TO-ME week?💛 From July 6 through July 12, upload your receipt from ANY local business at summer.tucsonfoodie.com for a chance to win weekly prizes and earn entries toward the 12 Weeks of Foodie Summer grand prize drawing at the end of August. 🔗 in bio. ANY LOCAL SPOT COUNTS. WEEK 6 WINNERS Here are the winners from Happy Hour Week: * Libby wins a $50 gift card to North Italia * Keely wins a ticket to America’s Best Mexican Food Festival * arts_primacy_2c wins a four-pack of passes to Cool Summer Nights at the Arizona-Sonora Desert Museum * donita3000 wins a $20 gift card to Ghini’s French Caffe * Nancy wins a $100 Visa gift card * Gabriella wins a $100 Visa gift card PRIZES This week’s prize pool includes: * Salsa, Taco, and Tequila Challenge tickets * $100 Visa gift card * @eljefecatcafe pass * $20 @ghinisfrenchcaffe * @desertmuseum passes Presenting sponsor: @visittucson Presented by: @bbb_so_az • @510southtucson • @azwinecollective

Tag us @TUCSONFOODIE in your food adventures!